Privacy

Privacy Policy

Thank you very much for your interest in our company.

 

foreba e.K.

Owner Rico Ehrlich M.Eng.

Bautzner Str.129

01099 Dresden

+49 (0)351 42 88 08 78

mail@foreba.de

Local court Dresden,HRA 11407

VAT-IdNr: DE324561129

The sole purpose of this website is to introduce the company and to establish contact. No personal data is collected by foreba e.K. and therefore not stored. I earn my money with construction and not with the data of others. Third-party providers are listed below, but I do not use them on this page and only list them to calm down the little minds that are so eager to issue warnings, only for whom you have to put this crap on the website. Data protection is of a particularly high priority for foreba e.K. anyway. The foreba e.K. website can be used without providing any personal data. However, if a person concerned wishes to make use of special services of our company via our website, it may be necessary to process personal data. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain the consent of the data subject. The processing of personal data, such as the name, address, e-mail address or telephone number of a data subject, is always carried out in accordance with the General Data Protection Regulation (GDPR). Data protection is of a particularly high priority for the management of foreba e.K.. The use of the foreba e.K. website is possible without any indication of personal data; however, if a data subject wants to use special services via our website, processing of personal data could become necessary. If the processing of personal data is necessary and there is no statutory basis for such processing, we generally obtain consent from the data subject. The processing of personal data, such as the name, address, email address, or telephone number of a data subject, always complies with the General Data Protection Regulation (GDPR) and in accordance with the country-specific data protection regulations applicable to foreba e.K.. Through this data protection declaration, our company would like to inform the general public of the nature, scope, and purpose of the personal data we collect, use, and process. Furthermore, data subjects are informed, by means of this data protection declaration, of the rights to which they are entitled. As the controller, foreba e.K. has implemented numerous technical and organizational measures to ensure the most complete protection of personal data processed through this website. However, Internet-based data transmissions may in principle have security gaps, so absolute protection may not be guaranteed. For this reason, every data subject is free to transfer personal data to us via alternative means, e.g., by telephone. The use of our website is generally possible without providing personal data. However, if personal data (e.g., name, address, or email addresses) is collected, this is always done on a voluntary basis as far as possible. This data will not be disclosed to third parties without your explicit consent. We would like to point out that data transmission over the Internet (e.g., communication by email) can have security vulnerabilities. A complete protection of data against access by third parties is not possible. If you send us inquiries via the contact form, your data from the inquiry form, including the contact details you provided there, will be stored by us for the purpose of processing the inquiry and in the event of follow-up questions. We do not pass on this data without your consent.

1. Definitions

 Suggested text: If you upload images to the website, you should avoid uploading images with embedded location data (EXIF GPS) included. Visitors to the website can download and extract any location data from images on the website. The privacy policy of foreba e.K. is based on the terminology used by the European legislator for the adoption of the General Data Protection Regulation (GDPR). Our privacy policy is intended to be easily readable and understandable for the general public as well as our customers and business partners. To ensure this, we would like to explain the terminology used in advance. In this privacy policy, we use, among others, the following terms:
a) Personal Data
 Personal data means any information relating to an identified or identifiable natural person (hereinafter referred to as the “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person.
 
 
 
 
 
 
 
 

 

a) Personal Data

Personal data means any information relating to an identified or identifiable natural person (hereinafter referred to as the “data subject”). An identifiable natural person is one who can be identified, directly or indirectly, in particular by reference to an identifier such as a name, an identification number, location data, an online identifier, or one or more factors specific to the physical, physiological, genetic, mental, economic, cultural, or social identity of that natural person



b) Affected Person

Affected person means any identified or identifiable natural person whose personal data is processed by the data controller.

c) Processing

Processing” means any operation or set of operations which is performed on personal data, whether or not by automated means, such as collection, recording, organization, structuring, storage, adaptation or alteration, retrieval, consultation, use, disclosure by transmission, dissemination or otherwise making available, alignment or combination, restriction, erasure, or destruction.

d) Restriction of Processing

The restriction of processing is the marking of stored personal data with the aim of limiting their future processing.

e) Profiling

Profiling is any form of automated processing of personal data that involves using these personal data to evaluate certain personal aspects relating to a natural person, particularly to analyze or predict aspects concerning their job performance, economic situation, health, personal preferences, interests, reliability, behavior, location, or movements.

f) Pseudonymisierung

Pseudonymization is the processing of personal data in a way that the personal data can no longer be attributed to a specific data subject without the use of additional information, provided that this additional information is kept separately and is subject to technical and organizational measures to ensure that the personal data is not assigned to an identified or identifiable natural person.

g) Controller or Data Controller

Controller or Data Controller is the natural or legal person, authority, agency, or other body that, alone or jointly with others, determines the purposes and means of processing personal data. Where the purposes and means of such processing are determined by Union law or the law of the Member States, the controller or specific criteria for their nomination may be provided for by Union law or the law of the Member States.

h) Data Processor

Data processor is a natural or legal person, authority, agency, or other body that processes personal data on behalf of the controller.

i) Recipient

Recipient is a natural or legal person, authority, institution, or other entity to whom personal data is disclosed, whether or not they are a third party. However, authorities that may receive personal data in the context of a particular inquiry under Union law or the law of Member States shall not be considered recipients.

j) Third party

Third party is a natural or legal person, authority, institution, or entity other than the data subject, the controller, the processor, and the persons authorized to process personal data under the direct responsibility of the controller or the processor.

k) Approval

Approval is any freely given, specific, informed, and unambiguous indication of the data subject’s wishes by which he or she, by a statement or by a clear affirmative action, signifies agreement to the processing of personal data relating to him or her for a particular purpose.

2. Name and address of the data controller.

The data controller within the meaning of the General Data Protection Regulation, other data protection laws applicable in the European Union Member States, and other provisions with data protection character:

foreba e.K.

Inh. Rico Ehrlich

Bautzner Str. 129

01099 Dresden, Deutschland

Tel.: +49 351 27 56 71 22

E-Mail: mail@foreba.de

Website: www.foreba.de

3. Cookies

The website of foreba e.K. uses cookies. Cookies are text files that are placed and stored on a computer system through an internet browser.

Numerous websites and servers use cookies. Many cookies contain a so-called cookie ID. A cookie ID is a unique identifier of the cookie. It consists of a character string through which websites and servers can be assigned to the specific internet browser in which the cookie was stored. This enables the visited websites and servers to distinguish the individual browser of the data subject from other internet browsers that contain different cookies. A specific internet browser can be recognized and identified via the unique cookie ID.

By using cookies, foreba e.K. can provide users of this website with more user-friendly services that would not be possible without the cookie setting.

By means of a cookie, the information and offers on our website can be optimized for the benefit of the user. As mentioned earlier, cookies allow us to recognize the users of our website. The purpose of this recognition is to make it easier for users to use our website. For example, a user of a website that uses cookies does not have to enter their access data every time they visit the website because this is taken over by the website and the cookie stored on the user’s computer system. Another example is a shopping cart cookie in an online shop. The online shop remembers the items that a customer has placed in the virtual shopping cart through a cookie.

The data subject can prevent cookies from being set by our website at any time by means of an appropriate setting of the internet browser used and thus permanently object to the setting of cookies. Furthermore, cookies that have already been set can be deleted at any time via an internet browser or other software programs. This is possible in all common internet browsers. If the data subject deactivates the setting of cookies in the internet browser used, not all functions of our website may be fully usable.

4. Collection of general data and information.

The website of foreba e.K. collects a series of general data and information with each visit to the website by a data subject or an automated system. These general data and information are stored in the server’s log files. The following data may be collected: (1) types and versions of browsers used, (2) the operating system used by the accessing system, (3) the website from which an accessing system reaches our website (so-called referrers), (4) the sub-pages accessed via an accessing system on our website, (5) the date and time of access to the website, (6) an Internet protocol address (IP address), (7) the Internet service provider of the accessing system, and (8) other similar data and information used for the purpose of preventing risks in the event of attacks on our information technology systems.

When using this general data and information, foreba e.K. does not draw any conclusions about the data subject. Instead, this information is needed to (1) correctly deliver the content of our website, (2) optimize the content of our website and its advertising, (3) ensure the long-term functionality of our information technology systems and the technology of our website, and (4) provide law enforcement authorities with the information necessary for prosecution in the event of a cyberattack. This anonymously collected data and information is evaluated statistically by foreba e.K. on one hand and with the aim of increasing data protection and data security in our company to ultimately ensure an optimal level of protection for the personal data we process. The anonymous data from the server log files are stored separately from all personal data provided by a data subject.

5. Contact options via the website

The website of foreba e.K. contains information required by law that allows for rapid electronic contact with our company and immediate communication with us. This includes a general electronic mail (email) address. If a data subject contacts the data controller via email or through a contact form, the personal data provided by the data subject will be automatically stored. Such personal data voluntarily provided by a data subject to the data controller will be stored for the purpose of processing or communicating with the data subject. There is no disclosure of this personal data to third parties.

6. The routine deletion and blocking of personal data.

The data controller processes and stores personal data of the data subject only for the period necessary to achieve the purpose of storage, or as stipulated by the European legislator or another competent legislator in laws or regulations to which the data controller is subject.

When the purpose of storage no longer applies or when a storage period prescribed by the European legislator or another competent legislator in laws or regulations to which the data controller is subject expires, the personal data is routinely and in accordance with legal requirements blocked or deleted.

7. The rights of the data subject.

a) Right to confirmation

Every data subject has the right, granted by the European legislator, to request from the data controller confirmation as to whether personal data concerning them is being processed. If a data subject wishes to exercise this right to confirmation, they may contact an employee of the data controller at any time.

b) Right to Information

Every individual affected by the processing of personal data has the right, as granted by the European legislator, to request, at any time, from the data controller, free information about the personal data stored about them and to receive a copy of this information. Furthermore, the European legislator has granted the data subject the right to obtain the following information:

The purposes of the processing.

The categories of personal data being processed.

The recipients or categories of recipients to whom the personal data has been or will be disclosed, including recipients in third countries or international organizations.

If possible, the envisaged duration for which the personal data will be stored, or, if not possible, the criteria used to determine that duration.

The existence of the right to request the rectification or erasure of personal data or restriction of processing by the data controller or the right to object to such processing.

The right to lodge a complaint with a supervisory authority.

If the personal data is not collected from the data subject, information about the source of the data.

The existence of automated decision-making, including profiling, referred to in Article 22(1) and (4) of the GDPR, and, at least in those cases, meaningful information about the logic involved, as well as the significance and the envisaged consequences of such processing for the data subject.

Additionally, the data subject has the right to be informed whether personal data has been transferred to a third country or an international organization. If such transfer has occurred, the data subject also has the right to obtain information about the appropriate safeguards related to the data transfer.

If a data subject wishes to exercise this right to access, they may contact an employee of the data controller at any time.

c) Right to Rectification

Every data subject affected by the processing of personal data has the right, as granted by the European legislator, to request the immediate rectification of any inaccurate personal data concerning them. Furthermore, considering the purposes of the processing, the data subject has the right to request the completion of incomplete personal data, including by means of providing a supplementary statement.

If a data subject wishes to exercise this right to rectification, they may contact an employee of the data controller at any time.

d) Right to Erasure (Right to Be Forgotten)

Every data subject affected by the processing of personal data has the right, as granted by the European legislator, to request from the data controller the immediate erasure of personal data concerning them under certain conditions. These conditions include the following circumstances, provided that processing is not necessary:

The personal data was collected or otherwise processed for purposes for which it is no longer necessary.

The data subject withdraws their consent on which the processing is based according to Article 6(1)(a) or Article 9(2)(a) of the GDPR, and there is no other legal ground for the processing.

The data subject objects to the processing pursuant to Article 21(1) of the GDPR, and there are no overriding legitimate grounds for the processing, or the data subject objects to the processing pursuant to Article 21(2) of the GDPR.

The personal data has been unlawfully processed.

The erasure of personal data is required to fulfill a legal obligation under Union or Member State law to which the data controller is subject.

The personal data was collected in relation to the offer of information society services as referred to in Article 8(1) of the GDPR.

If any of the above-mentioned conditions apply, and a data subject wishes to request the erasure of personal data stored by foreba e.K., they can contact an employee of the data controller at any time. The employee of foreba e.K. will ensure that the erasure request is complied with promptly.

If personal data has been made public by foreba e.K. and the company, as the data controller, is obligated to erase the personal data according to Article 17(1) of the GDPR, foreba e.K. will, taking into account available technology and implementation costs, take reasonable steps, including technical measures, to inform other data controllers processing the published personal data that the data subject has requested the erasure of all links to or copies or replication of such personal data, where processing is not required. An employee of foreba e.K. will take the necessary actions on a case-by-case basis.

e) Right to Restriction of Processing

Every data subject affected by the processing of personal data has the right, as granted by the European legislator, to request from the data controller the restriction of processing under certain conditions. These conditions include:

The accuracy of the personal data is contested by the data subject, and the restriction lasts for a period enabling the data controller to verify the accuracy of the personal data.

The processing is unlawful, and the data subject opposes the erasure of the personal data and instead requests the restriction of their use.

The data controller no longer needs the personal data for processing purposes, but the data subject requires them for the establishment, exercise, or defense of legal claims.

The data subject has objected to processing pursuant to Article 21(1) of the GDPR, pending the verification whether the legitimate grounds of the data controller override those of the data subject.

If any of these conditions apply and a data subject wishes to request the restriction of personal data stored by foreba e.K., they can contact an employee of the data controller at any time. The employee of foreba e.K. will implement the restriction of processing.

f) Right to Data Portability

Every data subject affected by the processing of personal data has the right, as granted by the European legislator, to receive the personal data concerning them, which they have provided to a data controller, in a structured, commonly used, and machine-readable format. They also have the right to transmit this data to another data controller without hindrance from the original data controller, where:

The processing is based on consent pursuant to Article 6(1)(a) of the GDPR or Article 9(2)(a) of the GDPR, or on a contract pursuant to Article 6(1)(b) of the GDPR, and

The processing is carried out by automated means.

Furthermore, when exercising their right to data portability, the data subject has the right to have their personal data transmitted directly from one data controller to another, where technically feasible and doing so does not adversely affect the rights and freedoms of others.

To exercise the right to data portability, a data subject may contact an employee of foreba e.K. at any time.

g) Right to Object

Any data subject who is the subject of the processing of personal data has the right, granted by the European legislator, to object, on grounds relating to their particular situation, at any time, to the processing of their personal data based on Article 6(1)(e) or (f) of the GDPR. This also applies to profiling based on these provisions.

The foreba e.K. will no longer process personal data in the event of an objection, unless we can demonstrate compelling legitimate grounds for the processing which override the interests, rights, and freedoms of the data subject, or for the establishment, exercise, or defense of legal claims.

If the foreba e.K. processes personal data for direct marketing purposes, the data subject has the right to object at any time to the processing of their personal data for such marketing. This applies to profiling to the extent that it is related to such direct marketing. If the data subject objects to the foreba e.K. processing for direct marketing purposes, the personal data will no longer be processed for such purposes.

In addition, the data subject has the right, on grounds relating to their particular situation, to object to the processing of their personal data for scientific or historical research purposes or statistical purposes pursuant to Article 89(1) of the GDPR unless such processing is necessary for the performance of a task carried out for reasons of public interest.

To exercise the right to object, the data subject may directly contact any employee of foreba e.K. or another employee. The data subject is also free to exercise their right to object in relation to the use of information society services, notwithstanding Directive 2002/58/EC, by automated means using technical specifications.

h) Automated Decisions on an Individual Basis, Including Profiling

Any data subject has the right, as granted by the European legislator, not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning them or similarly significantly affects them, unless (1) the decision is necessary for entering into or performing a contract between the data subject and the data controller, (2) it is authorized by Union or Member State law to which the data controller is subject and which also lays down suitable measures to safeguard the data subject’s rights, freedoms, and legitimate interests, or (3) it is based on the data subject’s explicit consent.

If the decision (1) is necessary for entering into or performing a contract between the data subject and the data controller or (2) it is based on the data subject’s explicit consent, the foreba e.K. shall implement suitable measures to safeguard the data subject’s rights, freedoms, and legitimate interests, at least the right to obtain human intervention on the part of the data controller, to express their point of view, and to contest the decision.

If the data subject wishes to exercise rights concerning automated decisions, they can contact an employee of the data controller at any time.

i) Right to revoke your data protection consent

Any data subject has the right, as granted by the European legislator, not to be subject to a decision based solely on automated processing, including profiling, which produces legal effects concerning them or similarly significantly affects them, unless (1) the decision is necessary for entering into or performing a contract between the data subject and the data controller, (2) it is authorized by Union or Member State law to which the data controller is subject and which also lays down suitable measures to safeguard the data subject’s rights, freedoms, and legitimate interests, or (3) it is based on the data subject’s explicit consent.

If the decision (1) is necessary for entering into or performing a contract between the data subject and the data controller or (2) it is based on the data subject’s explicit consent, the foreba e.K. shall implement suitable measures to safeguard the data subject’s rights, freedoms, and legitimate interests, at least the right to obtain human intervention on the part of the data controller, to express their point of view, and to contest the decision.

If the data subject wishes to exercise rights concerning automated decisions, they can contact an employee of the data controller at any time.

8. Data protection for applications and the application process

The person responsible for processing collects and processes the personal data of applicants for the purpose of processing the application process. Processing can also take place electronically. This is particularly the case if an applicant submits relevant application documents to the person responsible for processing electronically, for example by email or via a web form on the website. If the person responsible for processing concludes an employment contract with an applicant, the data transmitted will be stored for the purpose of processing the employment relationship in compliance with legal regulations. If the person responsible for processing does not conclude an employment contract with the applicant, the application documents will be automatically deleted two months after the rejection decision is announced, provided that deletion does not conflict with any other legitimate interests of the person responsible for processing. Other legitimate interests in this sense include, for example, a burden of proof in proceedings under the General Equal Treatment Act (AGG).



9. Data protection regulations on the application and use of Google Analytics (with anonymization function)

The person responsible for processing has integrated the Google Analytics component (with anonymization function) on this website. Google Analytics is a web analysis service. Web analysis is the collection, collection and evaluation of data about the behavior of visitors to websites. A web analysis service collects, among other things, data about the website from which a data subject came to a website (so-called referrer), which sub-pages of the website were accessed or how often and for what duration a sub-page was viewed. Web analysis is primarily used to optimize a website and to analyze the cost-benefit of internet advertising.

The operating company of the Google Analytics component is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.

The person responsible for processing uses the addition “_gat._anonymizeIp” for web analysis via Google Analytics. Using this addition, the IP address of the data subject’s Internet connection is shortened and anonymized by Google if our website is accessed from a member state of the European Union or from another state party to the Agreement on the European Economic Area.

The purpose of the Google Analytics component is to analyze the flow of visitors to our website. Google uses the data and information obtained, among other things, to evaluate the use of our website, to compile online reports for us that show the activities on our website, and to provide other services related to the use of our website.

Google Analytics sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. By setting the cookie, Google is able to analyze the use of our website. Each time you access one of the individual pages of this website, which is operated by the controller and into which a Google Analytics component has been integrated, the Internet browser on the information technology system of the data subject is automatically triggered by the respective Google Analytics component to transmit data to Google for online analysis purposes. As part of this technical process, Google gains knowledge of personal data, such as the IP address of the data subject, which Google uses, among other things, to track the origin of visitors and clicks and subsequently enable commission billing.

The cookie is used to store personal information, such as the access time, the location from which access was made and the frequency of visits to our website by the data subject. Each time you visit our website, this personal data, including the IP address of the Internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on the personal data collected via the technical process to third parties.

The person concerned can prevent the setting of cookies through our website, as already described above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a cookie on the information technology system of the data subject. In addition, a cookie already set by Google Analytics can be deleted at any time via the Internet browser or other software programs.

The data subject also has the possibility of objecting to a collection of data generated by Google Analytics relating to the use of this website as well as the processing of this data by Google and the chance to prevent such. To do this, the data subject must download and install a browser add-on under the link https://tools.google.com/dlpage/gaoptout. This browser add-on tells Google Analytics via JavaScript that no data or information about website visits may be transmitted to Google Analytics. Installing the browser add-on is viewed by Google as a contradiction. If the information technology system of the data subject is deleted, formatted or reinstalled at a later date, the data subject must reinstall the browser add-on in order to deactivate Google Analytics. If the browser add-on is uninstalled or deactivated by the data subject or another person within their sphere of control, it is possible to reinstall or reactivate the browser add-on.

Further information and Google’s applicable data protection regulations can be found at https://www.google.de/intl/de/policies/privacy/ and at http://www.google.com/analytics/terms/de.html. Google Analytics is explained in more detail at this link https://www.google.com/intl/de_de/analytics/.

10. Data protection regulations on the application and use of Google+

The person responsible for processing has integrated the Google+ button as a component on this website. Google+ is a so-called social network. A social network is a social meeting place operated on the Internet, an online community that usually allows users to communicate with each other and interact in virtual space. A social network can serve as a platform for exchanging opinions and experiences or allows the Internet community to provide personal or company-related information. Google+ allows users of the social network to, among other things, create private profiles, upload photos and network via friend requests.

The operating company of Google+ is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.

Each time one of the individual pages of this website is accessed, which is operated by the controller and on which a Google+ button has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted to display the corresponding Google+ button via the respective Google+ button Download button from Google. As part of this technical process, Google gains knowledge of which specific subpage of our website is visited by the data subject. More detailed information about Google+ is available at https://developers.google.com/+/.

If the data subject is logged in to Google+ at the same time, Google recognizes which specific subpage of our website the data subject visits each time the data subject visits our website and for the entire duration of their stay on our website. This information is collected through the Google+ button and assigned by Google to the respective Google+ account of the data subject.

If the data subject clicks on one of the Google+ buttons integrated on our website and thereby makes a Google+1 recommendation, Google assigns this information to the data subject’s personal Google+ user account and stores this personal data. Google stores the Google+1 recommendation of the data subject and makes it publicly available in accordance with the terms and conditions accepted by the data subject in this regard. A Google+1 recommendation given by the data subject on this website will subsequently be stored on other Google services together with other personal data, such as the name of the Google+1 account used by the data subject and the photo stored therein. For example, the search engine results of the Google search engine, the Google account of the data subject or elsewhere, for example on websites or in connection with advertisements, are stored and processed. Furthermore, Google is able to link your visit to this website with other personal data stored by Google. Google also records this personal information for the purpose of improving or optimizing Google’s various services.

Google always receives information via the Google+ button that the data subject has visited our website if the data subject is logged in to Google+ at the same time as accessing our website; This takes place regardless of whether the data subject clicks on the Google+ button or not.

If the data subject does not want personal data to be transmitted to Google, they can prevent such transmission by logging out of their Google+ account before accessing our website.

Further information and Google’s applicable data protection regulations can be found at https://www.google.de/intl/de/policies/privacy/. Further information from Google regarding the Google+1 button can be found at https://developers.google.com/+/web/buttons-policy.

11. Data protection regulations on the application and use of Google AdWords

The person responsible for processing has integrated Google AdWords on this website. Google AdWords is an Internet advertising service that allows advertisers to place ads in both Google’s search engine results and the Google advertising network. Google AdWords allows an advertiser to define specific keywords in advance, using which an ad will only be displayed in Google’s search engine results if the user uses the search engine to retrieve a keyword-relevant search result. In the Google advertising network, the advertisements are distributed on relevant websites using an automatic algorithm and taking into account the previously defined keywords.

The operating company of the Google AdWords services is Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.

The purpose of Google AdWords is to promote our website by displaying interest-relevant advertising on the websites of third-party companies and in the search engine results of the Google search engine and to display third-party advertising on our website.

If a data subject reaches our website via a Google ad, Google will store a so-called conversion cookie on the data subject’s information technology system. What cookies are has already been explained above. A conversion cookie loses its validity after thirty days and is not used to identify the person concerned. If the cookie has not yet expired, the conversion cookie is used to track whether certain sub-pages, such as the shopping cart from an online shop system, were accessed on our website. The conversion cookie allows both us and Google to understand whether a data subject who reached our website via an AdWords ad generated sales, i.e. completed or canceled a purchase of goods.

The data and information collected through the use of the conversion cookie are used by Google to create visit statistics for our website. We in turn use these visit statistics to determine the total number of users who were referred to us via AdWords ads, i.e. to determine the success or failure of the respective AdWords ad and to optimize our AdWords ads for the future . Neither our company nor other Google AdWords advertising customers receive information from Google that could be used to identify the data subject.

The conversion cookie is used to store personal information, such as the websites visited by the data subject. Each time you visit our website, personal data, including the IP address of the Internet connection used by the data subject, is transmitted to Google in the United States of America. This personal data is stored by Google in the United States of America. Google may pass on the personal data collected via the technical process to third parties.

The person concerned can prevent the setting of cookies through our website, as already described above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Google from setting a conversion cookie on the information technology system of the data subject. In addition, a cookie already set by Google AdWords can be deleted at any time via the Internet browser or other software programs.

The data subject also has the option of objecting to interest-based advertising by Google. To do this, the data subject must access the link www.google.de/settings/ads from each of the Internet browsers they use and make the desired settings there.

Further information and Google’s applicable data protection regulations can be found at https://www.google.de/intl/de/policies/privacy/.

12. Data protection regulations on the application and use of Jetpack for WordPress

The person responsible for processing has integrated Jetpack on this website. Jetpack is a WordPress plug-in that offers the operator of a website based on WordPress additional functions. Jetpack allows the website operator, among other things, an overview of the site’s visitors. By displaying related posts and publications or the ability to share content on the site, it is also possible to increase visitor numbers. Security features are also integrated into Jetpack, so that a website using Jetpack is better protected against brute force attacks. Jetpack also optimizes and accelerates the loading of the images integrated on the website.

The operating company of the Jetpack plugin for WordPress is Automattic Inc., 132 Hawthorne Street, San Francisco, CA 94107, USA. The operating company uses the tracking technology of Quantcast Inc., 201 Third Street, San Francisco, CA 94103, USA.

Jetpack sets a cookie on the information technology system of the data subject. What cookies are has already been explained above. Each time one of the individual pages of this website is accessed, which is operated by the controller and on which a Jetpack component has been integrated, the Internet browser on the information technology system of the data subject is automatically prompted by the respective Jetpack component to retrieve data for analysis purposes to be sent to Automattic. As part of this technical process, Automattic receives knowledge of data that is subsequently used to create an overview of website visits. The data obtained in this way is used to analyze the behavior of the data subject who accessed the website of the controller and is evaluated with the aim of optimizing the website. The data collected via the Jetpack component will not be used to identify the data subject without first obtaining a separate, express consent from the data subject. The data also comes to Quantcast’s attention. Quantcast uses the data for the same purposes as Automattic.

The person concerned can prevent the setting of cookies through our website, as already described above, at any time by means of a corresponding setting in the Internet browser used and thus permanently object to the setting of cookies. Such a setting of the Internet browser used would also prevent Automattic/Quantcast from setting a cookie on the information technology system of the data subject. In addition, cookies already set by Automattic can be deleted at any time via the Internet browser or other software programs.

The data subject also has the option of objecting to and preventing the collection of data generated by the Jetpack cookie relating to the use of this website as well as the processing of this data by Automattic/Quantcast. To do this, the data subject must press the opt-out button under the link https://www.quantcast.com/opt-out/, which sets an opt-out cookie. The opt-out cookie set with the objection is stored on the information technology system used by the data subject. If the cookies on the data subject’s system are deleted after an objection, the data subject must access the link again and set a new opt-out cookie.

However, by setting the opt-out cookie, it is possible that the website of the controller is no longer fully usable for the data subject.

Automattic’s applicable privacy policy is available at https://automattic.com/privacy/. Quantcast’s applicable privacy policy is available at https://www.quantcast.com/privacy/.

13. Data protection regulations on the application and use of LinkedIn

The person responsible for processing has integrated components of LinkedIn Corporation on this website. LinkedIn is an Internet-based social network that enables users to connect with existing business contacts and make new business contacts. Over 400 million registered people use LinkedIn in more than 200 countries. This makes LinkedIn currently the largest platform for business contacts and one of the most visited websites in the world.

The operating company of LinkedIn is LinkedIn Corporation, 2029 Stierlin Court Mountain View, CA 94043, USA. LinkedIn Ireland, Privacy Policy Issues, Wilton Plaza, Wilton Place, Dublin 2, Ireland, is responsible for data protection matters outside the USA.

Each time our website is accessed, which is equipped with a LinkedIn component (LinkedIn plug-in), this component causes the browser used by the data subject to download a corresponding representation of the LinkedIn component. Further information about the LinkedIn plug-ins can be found at https://developer.linkedin.com/plugins. As part of this technical process, LinkedIn gains knowledge of which specific subpage of our website is visited by the data subject.

If the data subject is logged in to LinkedIn at the same time, LinkedIn recognizes which specific subpage of our website the data subject visits each time the data subject visits our website and for the entire duration of their stay on our website. This information is collected by the LinkedIn component and assigned by LinkedIn to the respective LinkedIn account of the data subject. If the data subject clicks on a LinkedIn button integrated on our website, LinkedIn assigns this information to the data subject’s personal LinkedIn user account and stores this personal data.

LinkedIn always receives information via the LinkedIn component that the data subject has visited our website if the data subject is logged in to LinkedIn at the same time as accessing our website; This occurs regardless of whether the data subject clicks on the LinkedIn component or not. If the data subject does not want this information to be transmitted to LinkedIn, they can prevent the transmission by logging out of their LinkedIn account before accessing our website.

LinkedIn offers the option to unsubscribe from email messages, SMS messages and targeted ads and to manage ad settings at https://www.linkedin.com/psettings/guest-controls. LinkedIn also uses partners such as Quantcast, Google Analytics, BlueKai, DoubleClick, Nielsen, Comscore, Eloqua and Lotame, who can set cookies. Such cookies can be rejected at https://www.linkedin.com/legal/cookie-policy. LinkedIn’s applicable data protection regulations are available at https://www.linkedin.com/legal/privacy-policy. LinkedIn’s cookie policy is available at https://www.linkedin.com/legal/cookie-policy.

14. Data protection regulations on the application and use of Pinterest

The person responsible for processing has integrated components of Pinterest Inc. on this website. Pinterest is a so-called social network. A social network is a social meeting place operated on the Internet, an online community that usually allows users to communicate with each other and interact in virtual space. A social network can serve as a platform for exchanging opinions and experiences or allows the Internet community to provide personal or company-related information. Pinterest allows users of the social network, among other things, to publish image collections and individual images as well as descriptions on virtual pin boards (so-called pinning), which can then be shared by other users (so-called repinning) or commented on.

Pinterest’s operating company is Pinterest Inc., 808 Brannan Street, San Francisco, CA 94103, USA.

Each time you access one of the individual pages of this website, which is operated by the controller and on which a Pinterest component (Pinterest plug-in) has been integrated, the Internet browser on the data subject’s information technology system is automatically activated by the respective Pinterest component causes a representation of the corresponding Pinterest component to be downloaded from Pinterest. More information about Pinterest is available at https://pinterest.com/. As part of this technical process, Pinterest gains knowledge of which specific subpage of our website is visited by the data subject.

If the data subject is logged in to Pinterest at the same time, Pinterest recognizes which specific subpage of our website the data subject visits each time the data subject visits our website and for the entire duration of their stay on our website. This information is collected by the Pinterest component and assigned by Pinterest to the respective Pinterest account of the data subject. If the data subject clicks on a Pinterest button integrated on our website, Pinterest assigns this information to the data subject’s personal Pinterest user account and stores this personal data.

Pinterest always receives information via the Pinterest component that the data subject has visited our website if the data subject is logged in to Pinterest at the same time as accessing our website; This occurs regardless of whether the data subject clicks on the Pinterest component or not. If the data subject does not want this information to be transmitted to Pinterest, they can prevent the transmission by logging out of their Pinterest account before accessing our website.

The privacy policy published by Pinterest, which is available at https://about.pinterest.com/privacy-policy, provides information about the collection, processing and use of personal data by Pinterest.



15. Data protection regulations on the application and use of Twitter

The person responsible for processing has integrated Twitter components on this website. Twitter is a multilingual, publicly accessible microblogging service on which users can publish and distribute so-called tweets, i.e. short messages limited to 280 characters. These short messages are available to everyone, including people who are not logged in to Twitter. The tweets are also displayed to the so-called followers of the respective user. Followers are other Twitter users who follow a user’s tweets. Twitter also makes it possible to address a broad audience via hashtags, links or retweets.

Twitter’s operating company is Twitter, Inc., 1355 Market Street, Suite 900, San Francisco, CA 94103, USA.

Each time you access one of the individual pages of this website, which is operated by the controller and on which a Twitter component (Twitter button) has been integrated, the Internet browser on the information technology system of the data subject is automatically activated by the respective Twitter component prompted to download a representation of the corresponding Twitter component from Twitter. Further information about the Twitter buttons is available at https://about.twitter.com/de/resources/buttons. As part of this technical process, Twitter becomes aware of which specific subpage of our website is visited by the data subject. The purpose of integrating the Twitter component is to enable our users to redistribute the content of this website, to make this website known in the digital world and to increase our visitor numbers.

If the data subject is logged in to Twitter at the same time, Twitter recognizes which specific subpage of our website the data subject is visiting each time the data subject visits our website and for the entire duration of their stay on our website. This information is collected by the Twitter component and assigned by Twitter to the respective Twitter account of the data subject. If the data subject clicks on one of the Twitter buttons integrated on our website, the data and information transmitted will be assigned to the data subject’s personal Twitter user account and stored and processed by Twitter.

Twitter always receives information via the Twitter component that the data subject has visited our website if the data subject is logged in to Twitter at the same time as accessing our website; This occurs regardless of whether the data subject clicks on the Twitter component or not. If the data subject does not want this information to be transmitted to Twitter in this way, they can prevent the transmission by logging out of their Twitter account before accessing our website.

Twitter’s applicable data protection regulations are available at https://twitter.com/privacy?lang=de.

16. Data protection regulations on the application and use of Xing

The person responsible for processing has integrated components from Xing on this website. Xing is an Internet-based social network that enables users to connect with existing business contacts and make new business contacts. Individual users can create a personal profile of themselves on Xing. Companies can, for example, create company profiles or publish job offers on Xing.

The operating company of Xing is XING SE, Dammtorstraße 30, 20354 Hamburg, Germany.

Each time you access one of the individual pages of this website, which is operated by the controller and on which a Xing component (Xing plug-in) has been integrated, the Internet browser on the data subject’s information technology system is automatically activated by the respective Xing -Component causes a representation of the corresponding Xing component to be downloaded from Xing. Further information about the Xing plug-ins can be found at https://dev.xing.com/plugins. As part of this technical process, Xing receives information about which specific subpage of our website is visited by the data subject.

If the data subject is logged in to This information is collected by the Xing component and assigned by Xing to the respective Xing account of the data subject. If the data subject clicks on one of the Xing buttons integrated on our website, for example the “Share” button, Xing assigns this information to the data subject’s personal Xing user account and stores this personal data.

Xing always receives information via the Xing component that the data subject has visited our website if the data subject is logged in to Xing at the same time as accessing our website; This takes place regardless of whether the person concerned clicks on the Xing component or not. If the data subject does not want this information to be transmitted to Xing, they can prevent the transmission by logging out of their Xing account before accessing our website.

The data protection regulations published by Xing, which are available at https://www.xing.com/privacy, provide information about the collection, processing and use of personal data by Xing. Xing has also published data protection information for the XING share button at https://www.xing.com/app/share?op=data_protection.

17. Data protection regulations on the application and use of YouTube

The person responsible for processing has integrated components from YouTube on this website. YouTube is an Internet video portal that allows video publishers to post video clips free of charge and allows other users to view, rate and comment on them free of charge. YouTube allows the publication of all types of videos, which is why complete films and television programs, as well as music videos, trailers or videos made by users can be accessed via the Internet portal.

YouTube’s operating company is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Inc., 1600 Amphitheater Pkwy, Mountain View, CA 94043-1351, USA.

Each time you access one of the individual pages of this website, which is operated by the controller and on which a YouTube component (YouTube video) has been integrated, the Internet browser on the data subject’s information technology system is automatically activated by the respective YouTube component prompted to download a representation of the corresponding YouTube component from YouTube. Further information about YouTube can be found at https://www.youtube.com/yt/about/de/. As part of this technical process, YouTube and Google receive information about which specific subpage of our website is visited by the data subject.

If the data subject is logged in to YouTube at the same time, YouTube recognizes which specific sub-page of our website the data subject is visiting when a subpage that contains a YouTube video is accessed. This information is collected by YouTube and Google and assigned to the respective YouTube account of the data subject.

YouTube and Google always receive information via the YouTube component that the data subject has visited our website if the data subject is logged in to YouTube at the same time as accessing our website; This happens regardless of whether the person concerned clicks on a YouTube video or not. If the data subject does not want this information to be transmitted to YouTube and Google, they can prevent the transmission by logging out of their YouTube account before accessing our website.

The data protection regulations published by YouTube, which can be accessed at https://www.google.de/intl/de/policies/privacy/, provide information about the collection, processing and use of personal data by YouTube and Google.

The operating company of Xing is XING SE, Dammtorstraße 30, 20354 Hamburg, Germany.

Each time you access one of the individual pages of this website, which is operated by the controller and on which a Xing component (Xing plug-in) has been integrated, the Internet browser on the data subject’s information technology system is automatically activated by the respective Xing -Component causes a representation of the corresponding Xing component to be downloaded from Xing. Further information about the Xing plug-ins can be found at https://dev.xing.com/plugins. As part of this technical process, Xing receives information about which specific subpage of our website is visited by the data subject.

If the data subject is logged in to This information is collected by the Xing component and assigned by Xing to the respective Xing account of the data subject. If the data subject clicks on one of the Xing buttons integrated on our website, for example the “Share” button, Xing assigns this information to the data subject’s personal Xing user account and stores this personal data.

Xing always receives information via the Xing component that the data subject has visited our website if the data subject is logged in to Xing at the same time as accessing our website; This takes place regardless of whether the person concerned clicks on the Xing component or not. If the data subject does not want this information to be transmitted to Xing, they can prevent the transmission by logging out of their Xing account before accessing our website.

The data protection regulations published by Xing, which are available at https://www.xing.com/privacy, provide information about the collection, processing and use of personal data by Xing. Xing has also published data protection information for the XING share button at https://www.xing.com/app/share?op=data_protection.

18. Legal basis for processing

Art. 6 I lit. a GDPR serves our company as the legal basis for processing operations in which we obtain consent for a specific processing purpose. If the processing of personal data is necessary for the performance of a contract to which the data subject is a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of any other service or consideration, the processing is based on Art. 6 I lit. b GDPR. The same applies to processing operations that are necessary to carry out pre-contractual measures, for example in cases of inquiries about our products or services. If our company is subject to a legal obligation that requires the processing of personal data, such as to fulfill tax obligations, the processing is based on Art. 6 I lit. c GDPR. In rare cases, the processing of personal data may be necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were injured in our company and his name, age, health insurance details or other vital information would then have to be passed on to a doctor, hospital or other third party. Then the processing would be based on Art. 6 I lit. d GDPR.

Ultimately, processing operations could be based on Art. 6 I lit. f GDPR. Processing operations that are not covered by any of the above-mentioned legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights and freedoms of the data subject do not prevail. We are permitted to carry out such processing operations in particular because they have been specifically mentioned by the European legislator. In this respect, he was of the opinion that a legitimate interest could be assumed if the data subject is a customer of the controller (Recital 47 Sentence 2 GDPR).

19. Legitimate interests in processing pursued by the controller or a third party

If the processing of personal data is based on Article 6 I lit. f GDPR, our legitimate interest is to carry out our business activities for the benefit of the well-being of all our employees and our shareholders.

20. Duration for which the personal data is stored

The criterion for the duration of storage of personal data is the respective statutory retention period. After the deadline has expired, the relevant data will be routinely deleted unless it is no longer required to fulfill the contract or initiate a contract.

21. Legal or contractual requirements for the provision of personal data; Necessity for the conclusion of the contract; Obligation of the data subject to provide the personal data; possible consequences of non-provision

We would like to clarify that the provision of personal data is partly required by law (e.g. tax regulations) or can also result from contractual provisions (e.g. information on the contractual partner).

In order to conclude a contract, it may sometimes be necessary for a data subject to provide us with personal data, which must subsequently be processed by us. For example, the data subject is obliged to provide us with personal data if our company enters into a contract with them. Failure to provide the personal data would mean that the contract with the person concerned could not be concluded.

Before the data subject provides personal data, the data subject must contact one of our employees. Our employee will inform the data subject on a case-by-case basis whether the provision of the personal data is required by law or contract or is necessary for the conclusion of the contract, whether there is an obligation to provide the personal data and what consequences the non-provision of the personal data would have.

22. Existence of automated decision making

As a responsible company, we do not use automatic decision-making or profiling.